NewFlex takes a Bold step
NewFlex, the leading provider of branded office solutions, powered by Newable, has added London-based space-as-a-service start-up, Bold to its family of brands.
Bold offers asset owners a creative and boutique flexible office space brand designed to attract entrepreneurs and innovators, with spaces characterised by daring and impactful interior design.
Founded in 2016 by former MeetingRooms.com CEO Caleb Parker, and ex-TransferGo Marketing Director, Magnus Olby, Bold operates a revenue-sharing commercial model that enables the asset owner to benefit directly from the flexspace as it grows in popularity.
Bold-branded flexible workspaces come as a complete turnkey package that includes design and build, hospitality, events and wellbeing, sales and marketing and the Bold tech platform.
By adding Bold to its portfolio, NewFlex will be able to offer bespoke, boutique and high-design workplace solutions. Bold will be offered to asset owners through franchise and contract agreements.
Caleb Parker, co-founder of Bold comments: “We are excited to join NewFlex for the next stage of our growth journey. The traditional lease model is being disrupted by flexible workspace operators who are taking margins from landlords. Bold’s aim is to protect the value of real estate assets and create flexible workspaces that entrepreneurial people love.”
Chris Manson, CEO of Newable comments: “We’re thrilled to have Bold join the NewFlex family and expand our offering of workspace solutions for even more SMEs and entrepreneurs. We share the goal of providing beautifully designed workspaces for a diversifying range of occupiers and with Bold, we are able to tap into the increasing demand for unique office solutions. The addition of Bold is a significant step forward in spearheading our 2020 plans of continued growth and optimising our existing portfolio of flexible office brands.”